The venerable Rubik’s Cube dates back to 40 years ago. In that time, its popularity has risen and fallen multiple times. Although nowhere near it’s heights, the 3x3x3 puzzle cube and its variations, are definitely popular again.
While the current version of the Rubik’s Cube is just over $7, the MoYu YJ Stickerless Yulong Plus 3x3x3 Speed Cube Puzzle is just under $5. The MoYu gets you smoother, creak-free action, and real colors instead of just stickers.
Considering the price, unique colors, and overall quality and performance, this is definitely one alternative to the name brand worth checking out.