A recent study on different advertising techniques found that of all forms of advertising, print media ranked the highest in terms of brand favorability and intent to purchase. This may be surprising in our increasingly digital age, but it actually makes a lot of sense. Not only does the brain respond differently...
In the past century, technology has had a massive impact on people and the society as a whole. Undeniably, the technology keeps on growing, and it continues to transform the social, economic, and environmental aspects of our society. Today, digital businesses have influential marketing tools at their disposal to grow...
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